Asda Cheltenham
Hatherley Ln, Cheltenham GL51 6PN, United Kingdom
3.7
258 reviews
8 comments
VVRC+59 Cheltenham, United Kingdom
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Monday: 6–22
Tuesday: 6–22
Wedneasday: 6–22
Thursday: 6–22
Friday: 6–22
Saturday: 6–22
Sunday: 10–16
Tuesday: 6–22
Wedneasday: 6–22
Thursday: 6–22
Friday: 6–22
Saturday: 6–22
Sunday: 10–16
It seems Asda is price gouging undercover of their "new" Essential range. This just replaces the old Smartprice range. See photo. Both 55p. Like many families, shop once a week. A family is going to require 10-12 Soya per week, easily. As I have done for years, put 10 of these in basket, then challenged at till on some dubious charge of "bulk buying" as they claim range is limited to "three" essential items. There is no signage in and around display all falling foul of sales of good regulations. The reason given was that I [ just digest that for a minute, it is quite sinister... they are targeting the individual ] am preventing others from purchasing these items. Clearly they have large amounts of Soya milk as a branded version for of course a higher price. Clearly they would rather I buy ten of these so that they can increase their profits. There seems to be no restriction on the higher price items. I expect that this is across the whole so called "essential " range. So beware of this sharp practice which amounts to an imposed inflation of 100%. Went to Tesco. They have huge stocks of both the lower price and the branded higher price. That is choice, that is not rampant profiteering.
To my mind behaviour of Asda today is not lawful. However, the best action I and on reflection, everybody, can take is that which hurts them in their profits. Do not shop at Asda. They are a rip off.
He deserves a pay rise and is a credit to the store.