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Design Also

101 St Paul's Rd, London N1 2NA, United Kingdom

Design Also
Lingerie store
4.6
55 reviews
8 comments
Orientation directions
GVWX+C9 London, United Kingdom
+44 20 7354 0035
designalso.co.uk
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Monday: Close
Tuesday: Close
Wedneasday: Close
Thursday: Close
Friday: 8–19
Saturday: 9–18
Sunday: Close
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Cristina nuñez
Cristina nuñez
Madeline is very professional, knowleadgeable, honest and kind. She takes the time to really know what you need, and does not sell just anything. She is thorough and gives great advice regarding underwear.
I have been going to Design Also for a bit more than 2 years, and do not see myself buying a bra anywhere else. I have bought bras for my pregnancy, breastfeeding and after and with all these stages I have been very satisfied with all the bras she has fitted me.
Definitely recommend her and her shop.
HEIDE BLOCK
HEIDE BLOCK1 year ago
I have now had several years of experience of wearing bras fitted by Madeline.A significant benefit of having well fitted bra is that it has definitely improved the postural strain on my upper back and neck. I am a physiotherapist and have over years recommended to patients to improve their support of a bra to lessen the strain on their neck,shoulders and upper back - this has been borne out by my experience. Madeline is knowledgable , thorough and experienced . She also keeps a wonderful selection of colourful, interesting bras that are a welcome find for anyone who is plus size and well endowed:)
Amber Poole-Kieniewicz
Amber Poole-Kieniewicz1 year ago
As a senior woman, I believe the most important article of clothing is a good fitting bra. It can take years off your appearance. It can actually reshape your posture when fitted properly. Nowhere like Design Also can offer such a promise. Be sure to ask for Madeline and she will do the rest. By the way, a beautiful fitted bra does wonders for one's confidence.
Kairi Weekes-Sanderson
Kairi Weekes-Sanderson1 year ago
I had the best experience with Madeline finding the perfect Bra. I feel like a new woman.

Her attentive spirit and her kind nature made me and my mum feel like we were in safe hands.

Can’t wait to come back.

Thank you Madeline
Denise Mansi
Denise Mansi2 years ago
I can thoroughly recommend Design Also. Madeline provides a friendly traditional bra fitting service. She is such a lovely person & has so much knowledge of her stock & how to get the perfect fit. I have been going there for years and have recommended her to friends and family. All her bras and lingerie are gorgeous and very reasonably priced for the quality and style. I used to have a lot of aching and stiffness at the back of my neck but since wearing bras which fit well this has completely gone and my posture is much improved. Everything I wear looks so much better on me too. I also like that Madeline collects old bras for a charity which sends them out to new mothers in Africa. All in all a wonderful and very personal bra fitting experience.
Margot Leeming
Margot Leeming2 years ago
Design Also is a gem of a find….Expertly fitted bras, a lovely selection and great value for money! Madeline is one in a million, a master in fitting bras and swimwear ..properly as it should be to correct posture, provide the correct support and maximum comfort. My bras fit so perfectly I can't even feel them there! I really can’t recommended enough.
Nadia Dawes
Nadia Dawes2 years ago
I’m so glad I took the plunge to make an appointment here. Madeline was wonderful, explaining how she fits, and why. Nothing was too much trouble and bra after bra was tried on. Once Madeline knew what sizes/colours/styles worked for me she ordered in more for my second visit and I’m the proud owner of some delightful underwear. The prices are so reasonable too, especially when you get one to one service. It’s a delight to go there. Highly recommended.
Anna Vaughan
Anna Vaughan2 years ago
There is no better place for a bra fitting. Madeline gives time to ensure that you find a bra that fits extremely well, looks good and that you are happy with. Do not come here if you are not flexible with your size-every make and style will fit differently. My recent purchase had 4 different sizes, but they all fit perfectly. I always come out of the store feeling better about myself and looking forward to wearing what I have bought.
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