GAIL's Bakery Swain's Lane

High quality and consistent bakery with hipster touches running through it (soya/oat milk, gluten-free options and good coffee). They carry off the faux-olde-worldy look well. On a quiet day/time it’s a place to linger. On the weekend it’s a muggy hell-hole of braying Hampstead walkers, mums, juggling troupes, random dogs... the place is a mess of queues, staff and people huddled on stools. I hate it, but my wife loves it. Either way their buns and cakes are fab so roll the dice and see if you get a seat.

Charming little bakery and coffee shop. It blends perfectly with the rest of the shops in Swain's Lane. The bread and pastries are delicious and the staff are really nice, especially Salim who makes the coffee! Perfect spot to meet friends or have a coffee after a long walk in the Heath. Only downside is that it can get rather busy at weekends.

Gail's in Swain's Lane is absolutely fabulous. It's a lovely place to have a coffee with a delicious pastry. There are also sockets in the main area so you can easily sit with your laptop and work the afternoon away.

But the best thing is the staff - they are amazing! Salim the barista is incredibly friendly, lovely to talk to and passionate about his job making some really good coffee with latte art. Paula is super-nice, helpful and fun to chat with. All the staff members are great really, making every visit nice and enjoyable. Keep up the great work!

Nice bakery and teas! The tea selection is not very wide but the teapots are pretty large (yay!) Definitely worth a visit if you are craving a hot beverage with something sweet after walking around Hampstead Heath

Gail's is Gail's. Reasonable and rather overpriced boulangerie. Some products better than others. However, the staff here are exceptionally lovely, so it is well worth a regular visit to this branch on that account alone.

Possibly the best of the major bakery/coffee chains. My first visit to this branch didn't disappoint with great coffee exactly as expected.

This branch is still lovely and the service was smooth, exactly as expected. It never fails!!

I have developed quite an addiction to this admittedly expensive bakery. I must say that their sourdough is top class and their sweet stuff is heaven. I’d rather spend a few extra quid but make it worth it. Great service and good health & safety routines during the pandemic. Thank you for my first sit down bun after lockdown.

I like it here a lot and would have given it 4 stars if they still allowed my puppy inside during the winter. Otherwise I quite like the sweetcorn pancakes and the staff are nice. The gentleman making the coffee and I exchange pleasantries and the bread is consistently great.

Still no change to the dog policy. Surely they could allow dogs inside.