JD Sports

Average sized shop. Stocks some of the latest styles in clothing and footwear. Shop assistants were friendly and approachable (hope they stay that way because it is a very rare quality these days). The store is close to Newbury station but probably more accessible by drivers and those living nearby. There is parking for disabled people and the shop is accessible to wheelchair users and parents with prams and pushchairs. You can manoeuvre around the shop easily.

Nice customer service (from very young staff), big store but limited range & products...

Shop is good but staff management is very very poor. I worked myself in retail for more than a decade as a Floor manager and I can easily spot every time that staffs aren't managed well, neither they work as a team. Every time I go to collect my shopping I see one person working in till no help available. I saw many times 4-5 customers queuing no one ask for help or none of the staffs come to serve. They got enough staffs for the shop,you will see them on the floor but won't come to sort the que . Is it because they aren't allowed or they don't want? I believe a brand like JD Always play like a team

Always so friendly and helpful. Also can count them to have the most bangin tunes to add to your list!

90% of bad review of this store especially bad reviews about customer service and store manager
This Eastern Avenue ilford store staff so rude, no smile on face, especially the tall Asian girl, she act like she is the boss, her response to customers are totally unacceptable.
In the entire store only one Tall Boy (Black ethnicity) is very helpful, smile on the face and approach you and ask for if any help need.
Rest all girls including supervisor or manager are unprofessional and moody.

If someone higher position in JD reading this please train your JD staff, only this store, all other stores staffs are ok.

Great choice of trainers at very competitive prices. The sale was on and I had a very helpful assistant.

Absolute poor customer service, store manager is very rude and clearly doesn’t know how to treat the customers and the staff. Will never shop at this JD again.

It’s very nice but the staffs aren’t the most understandable people and a bit slow but very nice